SEO software Category leader
Ahrefs
SEO toolset for backlinks, keywords, site audits and rank tracking
Key features
- Keyword research
- Site audit
- Rank tracking
- Backlink analysis
- Competitor analysis
SEO software Category leader
Semrush
SEO, AI search visibility and competitor research in one platform
Visit Semrush
Semrush is an online marketing platform with tools for keyword research, site audits, position tracking, backlink analysis and competitor research. It also includes tools for tracking brand visibility in AI search. Plans are sold by subscription with a limited free account.
Key SEO software features
- Keyword research
- Site audit
- Rank tracking
- Backlink analysis
- Competitor analysis
- Content optimization (not listed)
Also includes
- Local SEO
- SERP feature tracking
- AI search visibility
- API access
From the vendor's own site. Not yet verified by SoftScout. A missing item may just mean we haven't confirmed it.
SEO software Rising
Peec AI
Track brand visibility in ChatGPT, Perplexity and Gemini
SEO software Rising
Rankability
Content research, briefs and AI visibility tracking for SEO teams
Key features
- Keyword research
- Rank tracking
- Content optimization