Marketing attribution Rising
Cometly
AI marketing attribution for B2B SaaS companies
Key features
- Multi-touch attribution
- Ad platform connectors
- CRM revenue matching
- ROAS and CAC reporting
Marketing attribution Rising
Fairing
Attribution surveys that ask customers how they found you
Visit Fairing
Fairing runs 'how did you hear about us' surveys, including post-purchase on Shopify, and merges the answers with behavioral data. Responses sync to tools such as Klaviyo, GA4 and data warehouses.
Key Marketing attribution features
- Multi-touch attribution (not listed)
- Ad platform connectors (not listed)
- Cross-channel dashboard (not listed)
- CRM revenue matching (not listed)
- UTM tracking (not listed)
- ROAS and CAC reporting (not listed)
Also includes
- Data warehouse export
- Self-reported attribution
- Ecommerce integrations
From the vendor's own site. Not yet verified by SoftScout. A missing item may just mean we haven't confirmed it.
Marketing attribution Category leader
Hyros
Ad tracking and attribution that feeds sales data back to ad platforms
Key features
- Multi-touch attribution
Marketing attribution Category leader
Ruler Analytics
Marketing measurement and multi-touch attribution
Key features
- Multi-touch attribution
- CRM revenue matching
- UTM tracking