Fairing alternatives

Other marketing attribution tools to consider instead of Fairing. Key features and starting prices come from each vendor's own site.

Feature Fairing Rising Hyros Category leader Ruler Analytics Category leader Triple Whale Category leader Cometly Rising Usermaven Rising
PricingFree plan
49/month
Contact sales$400/moFree plan
$219/mo
Contact salesContact sales
Best forShopify and DTC brands under 30,000 orders a month that want self-reported attribution next to ad-platform data.Online coaches, info-product and high-ticket sellers spending heavily on paid ads that need accurate sale-level tracking.Lead-generation businesses and agencies with 10k-plus monthly site visits that close sales by phone or CRM.Shopify brands doing roughly $50k-$500k a month that want one dashboard for ad spend and orders.B2B SaaS teams of 10-200 people running paid ads on Meta, Google and LinkedIn that need pipeline-level ROAS.B2B SaaS companies and agencies under 100 people that want attribution and product analytics in one tool.
Team size2–500 people2–500 people2–500 people2–500 people2–500 people2–500 people
Multi-touch attribution Not listedYesYesYesYesYes
Ad platform connectors Not listedNot listedNot listedNot listedYesYes
Cross-channel dashboard Not listedNot listedNot listedNot listedNot listedNot listed
CRM revenue matching Not listedNot listedYesNot listedYesNot listed
UTM tracking Not listedNot listedYesNot listedNot listedNot listed
ROAS and CAC reporting Not listedNot listedNot listedNot listedYesNot listed
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Marketing attribution Category leader

Hyros

Contact sales 2–500 people

Ad tracking and attribution that feeds sales data back to ad platforms

Key features

  • Multi-touch attribution

Marketing attribution Category leader

Ruler Analytics

$400/mo 2–500 people

Marketing measurement and multi-touch attribution

Key features

  • Multi-touch attribution
  • CRM revenue matching
  • UTM tracking

Marketing attribution Category leader

Triple Whale

Free plan· $219/mo 2–500 people

Attribution and analytics for Shopify brands

Key features

  • Multi-touch attribution

Marketing attribution Rising

Cometly

Contact sales 2–500 people

AI marketing attribution for B2B SaaS companies

Key features

  • Multi-touch attribution
  • Ad platform connectors
  • CRM revenue matching
  • ROAS and CAC reporting

Marketing attribution Rising

Usermaven

Contact sales 2–500 people

AI marketing attribution for B2B SaaS and agencies

Key features

  • Multi-touch attribution
  • Ad platform connectors